The world is changing, and so is the client base for gun range clubs. Gone are the days when you could call their home phone and reach someone who was willing to chat with you. Today, you need to text and email people to even get them to look at yours offers, let alone respond and sign up for a trial. Increasing membership has always been hard but the world today has several distinct challenges that you need to overcome. How can you do that? Here are some tips:

Go Where They Are – On Their Phones

In order to reach your target membership, you have to meet them on their phones. Everyone spends their days looking at their phones, browsing social media, including the people who would like to join a gun range club. You need to do whatever you can to be there on the phone. Many people get that they need to have an online presence, but they don’t understand that they absolutely need to be optimized for mobile as well. This includes your advertising, your website, and any content that you produce. It might be difficult to change your content to that at first, but you will get used to it and find that it is actually easier to do it this way – after all, you probably spend a great deal of time on your phone as well.

Invest In An Appointment Setting Service

Being on their phones from a marketing perspective isn’t enough. You also need to communicate with them on their phones. When they sign up for a free trial, you need to reach out to them via text message or email, something that they can refer back to and get the details from right away. A phone call is great, but it doesn’t always stick with someone. Then, they forget the details and they never show up – and you’ll never get the chance to turn them into a member.

By communicating with them as soon as the sign up for a trial, you will be able to get the details straight and get them into your club sooner. It takes time and effort to do this, and that is something that most business owners just cannot commit to doing. Investing in an appointment setting service becomes the natural thing to do.

Our professional team will handle the appointment setting for gun ranges so that when you get into work for the day, your calendar is already filled with opportunities. It doesn’t get much easier than that.

Do you need more people signing up for a free trial? Want people to see what you have to offer? Along with appointment setting for firing ranges, we can help you to get more people in the door through various marketing channels and services. Our team will work with you to target your ideal clients and bring them to your offers.

Our lead generation services include:

When you combine expert lead generation with search engine optimization, then add it to our appointment setting services, you will be able to spend more time introducing people to your facility and getting them to become full-time members. We know the struggle of trying to keep every part of your business running smoothly at the same time – and we know how to help you do just that.

Need help with lead generation and appointment setting? We’ve got the tools to help you – contact us today to get started!

To get started, simply request a quote, tell us what you need, and a JSA Interactive representative will be in touch soon to discuss your options and how we can help. And for more information on what we’ve done for our clients so you can get an even better idea of what we can do for you, we invite you to please check out one (or all!) of our free case studies, available for download instantly.


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"Best Online Marketing Team On the East Coast"

Arik Benari
Owner, BenariLaw

"Helped To Change My Business and Increase Profits!"

Dan Stockmann
Owner, Stockmann Law

"Over 14,000 Unique Views Generated!"

Jackson Madnick
CEO, Pearls Premium

"Almost $500K in New Business From the First Campaign!"

Craig Rovere
VP Marketing, All Metals Forge Group

"825% Increase in Leads in Under 120 Days!"

Todd M. Grant
Vice President of Marketing, LogicBay

Commonly Asked Questions

What other services do you offer?
We offer SEO, Web Design, Graphic Design, Reputation Management, Ad Management, and Lead Generation services.
How long does it take to get results from SEO?
SEO should show results within a 6-12-month period. By results, we mean a measurable increase in traffic and associated leads or conversions.
How long does it take to build a website?
One to two months is fairly standard for site-building, but this could stretch to three or even four if you regularly make additions or changes.
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