Advertising for Lawyers
Advertising for lawyers is a tricky road to walk. You have to understand what people want to see, execute it flawlessly, and figure out what to do again and how to change up your tactics. Advertising online is even harder than advertising in person because there isn’t a set formula that you can use that will always work. For lawyers, it is even harder than it is for other companies because you have to be so careful about what you claim.
JSA Interactive, an advertising service for lawyers and law firms works to help you to overcome your advertising struggles and limitations, finding the best ways to reach your target clients, increase brand awareness, and spend more time working your cases and improving your own skills. Our team helps you to move past your competition by working with the “latest and greatest” advertising tools as well as methods that we know to work for law firms. With advertising for lawyers, everything needs to be completed in a manner that is professional and perfected – there is no room for errors. With lawyers, every minute of your day is important – you don’t have time to learn how to advertise on Facebook or on Google. Instead, many law firms have started to hand the work over to advertising services for lawyers.
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Our advertising service for lawyers prides ourselves on working directly with law firms of all sizes to improve their marketing campaigns and reach more clients than ever before. Not only that, we can work to target the type of people that you want to work with in the future – with law firms, having a name that people automatically think about when they are in trouble will benefit you for years to come.
Advertising is a huge part of your law firm’s budget and it is a requirement if you want to stay competitive for the best clients in any particular area. Even more importantly, if you are going after a specific type of client – such as drug cases, white collar crimes, or divorce cases. We have helped lawyers advertise and market within specific niches and completely dominate in that world.
With most advertising for lawyers, there tends to be a very common pattern: most people stick to what they know to advertise themselves and their law firms: radio ads, newspaper ads every so often, maybe a few commercials that run on local shows, and some billboards or bus stop signs. These are all effective to some extent, but they don’t perform as well as they used to perform, especially in areas where people aren’t out and walking around a community. Why? Fewer and fewer people look at these items when searching for something. Instead, they turn to the internet to find a lawyer. Advertising for lawyers needs to shift to the place where the people are – the internet and social media.
JSA Interactive is a lawyer advertising service, helping law firms and individual lawyers to target potential clients and reach them through pay per click advertising (PPC), SEO marketing, and social media marketing. By putting advertising online, you will be able to reach more people than you have before.
Our advertising services for lawyers add immense value to your law firm, taking some of the pressure off of your team and putting it on ours – a team filled with incredibly skilled designers, writers, moderators, and consultants. Instead of worrying about coming up with advertisements or slogans, you can leave that up to us. We’ll help you to understand each step we take and then carry them out for you – all the while, you can work on cases so that you can brag about them in those advertisements.
Advertising Services for Law Firms
Our advertising service for lawyers supports the work that has already done by putting your team in front of the people you want to work with, the people who will hire you, and those who will utilize your services. If you don’t work with divorce cases, for example, you don’t want people calling you about that. However, if you do work with divorce and child custody cases, you absolutely want to reach out to those people. We can help you there – targeting the type of people who need your help.
If you aren’t sure of your target demographics, we can help you to find out who they are and then reach them. Our goal isn’t to simply reach more people just to reach them, but to reach the people who will use your services. With lawyers and law firms, building up your reputation is just as important. People who know your name and can say “Well, I’ve heard about them,” are more likely to call you.
As we build your advertising campaigns for your law firm in and around your service area, we use our own tools to track how many people we reach, how many people use your services, and how we can better the campaign into the future. Then, we use that information to generate new campaigns and replicate successful campaigns and go even further, pushing beyond our goals and helping you to do the same.
As an advertising service for lawyers, we hope to expand the way you look at advertising – we want you to think of it as something that can help you to expand what you thought was possible instead of something that is daunting.
Your Next Step for an Advertising Service for Lawyers
If you work in a law firm or you are an independent lawyer, you need to worry about advertising. JSA Interactive has proven success in working with lawyers, earning them many clients and improving their brand recognition. To get started with your advertising for lawyers, you can simply request a quote from a member of our team using the form above. You can give us as much information as you’d like – explain your goals, tell us about your company, give us examples of what you’ve already done, or just tell us what you need help to do. Then, a JSA Interactive representative will be in touch with you to discuss your options.
For more information, you can also look over any of our case studies that will help explain what our marketing consultancy has done for others.