strategic SEO

The Basics: Link Building SEO Help

by michael • September 4, 2012

So, you have a well designed website with quality content, interesting stuff to tell people, and your unique and excellent products and services to offer – but where’s the traffic? “If you build it, they will come” may sound good in the movies, but it doesn’t provide you much in the way of SEO help […]


SEO Help: Turn Your 404 Into Something More

by michael • August 23, 2012

For many business websites the 404 page rarely gets any attention. Generally it is a page that no web developer wants the user to see. Many hours go into making sure that the website is functioning properly and that all links lead to somewhere. But it is going to happen, the user will end up […]


The Basics: Search Engine Optimization (SEO)

by michael • August 12, 2012

Search engine optimization (SEO) is a crucial part of your business’s online success. Basically speaking, SEO is the process of improving your website’s visibility by ranking high in search engine results – which should then translate to more traffic for your site and hopefully more profits for your business – but in actual practice, SEO […]


Remarketing Basics

by michael • August 6, 2012

Remarketing, when used correctly, can be one of the most powerful tools in any business’s marketing arsenal, but to really make the most of what it has to offer you, you have to understand how it works. What is Remarketing? If you’ve heard the term “behavioral targeting” before, then you already know what we’re talking […]


Why Landing Page Optimization is Key

by michael • August 5, 2012

From the time we are young, the importance of making a good first impression is drilled into our heads. Good first impressions lead to good opportunities, whether you’re interviewing for a new job or you’re meeting your new spouse’s family for the first time. It doesn’t matter if you’re the best in your field or […]


Is Your SEO Mindset Geared for Short Term Savings or Long Term Success?

by michael • August 4, 2012

Online shopping has us all trained to look everywhere for the absolute lowest price possible on items we want to purchase, and while that may be a sound strategy for buying a new laptop or hardback novel, the same can’t be said when it comes to SEO. In all actuality, hiring an SEO agency to […]