It’s Friday, and we’ve spent all this past week covering various aspects of the B2B marketing world, from email marketing best practices to B2B marketing tips and B2B social media. In case you missed anything, we’ve compiled a round-up of the all the great information we’ve been sharing in list form for easy access.
The Basics: What Is B2B Marketing? – In this installment of our Basics series, we take a look at what B2B marketing is and how it differs from B2C and B2G marketing.
B2B Email Marketing: Is It Past Its Prime? – Is B2B email marketing going the way of the dinosaur and being replaced by social media? This post examines why B2B social media should be used as a complement to your B2B email marketing efforts.
Easy B2B Marketing Tips You Can Use Right Away – We offer up 3 quick, simple B2B marketing tips about your audience, your copy, and current technology that you can put to good use in short order.
B2B Marketing Strategies: Video Marketing Tips – Video marketing is only going to become more useful and more popular. Use these tips to help your business get in on the action.
B2B Marketing Strategies: Video Marketing Ideas – If you’d like to start using video marketing, but aren’t sure where to begin, this is the post for you. We’ve got some ideas that you can use to create engaging videos quickly and easily.
B2B Marketing Ideas: Whitepapers – Whitepapers are a perennial B2B marketing favorite because they are both useful and incredibly versatile. Find out how you can best make the Swiss Army Knife of B2B marketing strategies work for you.
B2B Marketing Ideas: Make Getting In Touch Simple – Contact information is absolutely crucial to your business’s marketing success. Do you have it available in all the right places?
B2B Social Media Marketing: 5 Reasons to Use Social Media – If you’re still on the fence over getting serious about using social media, these 5 reasons will illustrate why you can’t afford not to participate.
B2B Email Marketing Best Practices: Go Mobile – Mobile devices like smartphones and tablets are everywhere, and with more and more people using them to check their email on a regular basis, you need to make sure your messages can reach them. Check out these mobile email best practices to get ahead.
B2B Marketing: Nurturing Trade Show Leads – Trade shows are still an important part of B2B marketing. Learn more about how to best nurture the leads you get here.
See you next week!
Owner, Stockmann Law
CEO, Pearls Premium
VP Marketing, All Metals Forge Group
Todd M. Grant
Vice President of Marketing, LogicBay