The Latino market is America’s fastest growing demographic, but many businesses have yet to take advantage of this highly lucrative source of potential new customers. Research shows that of the 45 million Spanish speakers in the US, 70% of them find ads in Spanish to be more effective at capturing their attention than ads in other languages.
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Owner, Stockmann Law
CEO, Pearls Premium
VP Marketing, All Metals Forge Group
Todd M. Grant
Vice President of Marketing, LogicBay