Content Marketing tips

Content Marketing Tips: Finding Blog Post Inspiration

by Julian Awad • November 23, 2012

As any marketer busy with content marketing can tell you, sometimes it’s tough to come up with new ideas for blog posts. This is particularly true if you’ve set up a posting schedule that has you making multiple posts a week, but even those bloggers that only post once a week are eventually going to […]


B2B Social Media Marketing: Tips for Platform-Tailored Content

by Julian Awad • November 16, 2012

Are you posting the same basic content across all of the social media platforms your business is active on? If so, you may find that your B2B social media marketing efforts just aren’t as effective as they could be otherwise. Not all social media platforms are created equal – each has its own rules and […]


SEO Help: 3 Content Musts for SEO Survival

by Julian Awad • October 8, 2012

When “SEO” first became a buzzword and every marketer was looking to take advantage of the search engine spiders to rocket their websites to the top of the rankings, the focus was much more on the technical side of things, like getting a thorough sitemap up and cramming as many keywords as possible into your […]